Strategic planning at the corporate level relates to portfolio decisions and resource allocation across businesses.
Corporate strategy must be clear, poor planning will waste resources and damage execution plans. Corporate strategy formulation and execution are difficult; they depend on information about industry forces, competitors and company capabilities.
Corporate strategy affects how a business operate and corporate allocation of resources affect the execution of business strategies. The following table shows the 3 main corporate strategy components and its major decisions:
The next step is to formulate the Business Strategy.