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10 Design Principles
Companies must understand that design is not simply an adjective to place in front of a product’s name to somehow… READ MORE
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The Secret of Good Writing
The secret of good writing is to strip every sentence to its cleanest components. Clear thinking becomes clear writing; one… READ MORE
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Model to Take Decisions
There are 2 models to take a decision, the first is rational and second the identity model. James March a professor from… READ MORE
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Left vs. Right Brain Marketer
Marketo have created a great infographic about the differences between the left and right brain marketers. The theorist say the right… READ MORE
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How to Evaluate a Market
If you are thinking to start a new business or enter in a new market, it helps to evaluate and… READ MORE
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“The price of inaction is far greater than the cost of a mistake”
~ Meg Whitman
Carlose Lopez
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Business Transformation & Enterprise Agility Leader | Driving Large-Scale Digital Solutions & Portfolios
